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Real
Experience

We don’t just build websites; we build partnerships. Our team doesn't operate in a vacuum—we come from the trenches of managing real business accounts. We know what works in the real world, and we’re here to make sure it works for you.

Gedlin Frelin | Founder & Digital Strategy Lead

With nearly five years of experience in business development and digital strategy, Gedlin has managed diverse portfolios for global clients across various industries, including technology and healthcare. She specialises in designing marketing strategies that enhance online visibility and build meaningful connections between brands and their target audiences.

Gedlin Frelin

Founder & Digital Strategy Lead

Cliffert Treven | Lead Developer & AI Solutions  Architect

A powerhouse in AI automation since 2021, Cliffert brings elite technical expertise to every build. specializing in cutting-edge machine learning and automation frameworks. He focuses on integrating advanced AI logic into the Wix ecosystem, transforming standard websites into intelligent, automated digital engines that outperform the competition.

Cliffert Treven

Lead Developer & AI Solutions

Architect

Pazia Lucel | Business Development  & Operations Manager

Pazia is the bridge between high-level vision and operational excellence. She manages the intricacies of project workflows and client relations, ensuring every build is executed with the precision and speed our partners expect.

Pazia Lucel

Business Development

& Operations Manager

Our Team

We don’t just build; we lead. Our team combines years of market-tested experience with cutting-edge technology to ensure your brand dominates.
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"Before working with FCM Group, social media felt overwhelming. Now, I confidently manage my own Instagram and show up on camera with ease. Thanks to their strategic guidance, I was able to present my brand and business at a major seminar with clarity and impact."

Debbie

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"Working with FCM Group has been an amazing experience. My villa went from low occupancy to fully booked, and my personal brand grew from zero followers to a strong and growing community. The growth speaks for itself."

Deborah

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Working with FCM Group to build my brand Evolve with Cate was a game-changer. They created my website while I launched my first book, Trigger as Fck*, making the entire process smooth and empowering. I genuinely loved collaborating with their team.

Cate

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"FCM Group has made running my online presence effortless. From website management and blog publishing to full Instagram production, everything is handled seamlessly and professionally."

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FCM Group created a strong and strategic brand guideline for my project, Shuffle and Strides. Their clarity and structure gave my brand a solid foundation.

Jack

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"Working with FCM Group gave my brand the clarity it was missing. Their expertise helped me define my vision, strengthen my positioning, and communicate with confidence."

Özlem

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"With FCM Group’s expert guidance, I gained clarity, direction, and a solid strategy for my brand’s growth."

Alessandro

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"In just a short period, FCM Group provided strategic direction that helped us adjust and stay aligned with today’s evolving social media landscape."

Thora

Testimonial

What Our Client Says

Here’s what our valued client has to say about their experience with our services and the impact it has had on their business.

FAQS' 

  • We don’t just build websites; we build identities that command attention. Our team focuses on two high-impact pillars:

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    01. Branding & Brand Identity

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    We build the visual and emotional DNA that makes your competitors look like background noise.

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    • Visual DNA: Logos, color palettes, and typography that don't look like "default settings."

    • Brand Voice: We kill the corporate-speak and define how you sound so you never sound "off-brand" again.

    • The Vibe Guide: A "Style Bible" to keep your Instagram, site, and business cards in perfect sync.

    • Positioning Strategy: Finding the gap in your market so you can stop blending in.

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    02. The Wix Powerhouse

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    We turn Wix into a high-performance machine using Wix Studio and custom code.

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    • Wix Website Design: No templates. We build bespoke, pixel-perfect, and responsive experiences.

    • Wix Development (Velo): We use custom coding to build member dashboards, databases, and API integrations that "basic" Wix can't handle.

    • Wix SEO Optimization: We handle the technical guts—Schema, Core Web Vitals, and Local SEO—to make Google love you.

    • Website Maintenance: We stop "site rot" by handling updates and security so you can focus on your business.

  • We hate wasting time as much as you do. Our process is built for speed, precision, and zero fluff. We don’t do endless "check-ins" that could have been an email.

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    The Workflow: One Meeting. Total Execution.

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    1. The Tactical Briefing (One Meeting) We sit down once. We dig deep into your vision, your business goals, and your "must-haves." We don't leave the room until we know exactly what you need. No second-guessing, no "we'll circle back later."

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    2. The Deep-Dive Strategy Once we have the brief, our team goes dark. We take your needs and turn them into a bulletproof Branding and Wix architecture. We handle the heavy lifting while you focus on running your business.

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    3. The Build & Refine We start the process immediately. We build your identity and your Wix site in tandem, ensuring every design choice aligns with the technical functionality. We build, we test, and we sharpen the edges.

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    4. The Final Reveal & Launch We present the finished product. We make sure every pixel is perfect and every word hits the right note. Once you're 100% satisfied, we hit the "Publish" button and hand over the keys.

  • Our primary weapon of choice is Wix, but we don't believe in "closed doors."

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    Right now, we are laser-focused on the Wix Studio ecosystem. Why? Because it allows our team to combine high-end, custom design with the raw power of Velo (Javascript).

     

    It gives you the best of both worlds: a world-class, professional site and a platform you actually own and understand.

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    But here’s the reality: We aren’t just "Wix designers." We are builders. While Wix is our home base, we have the technical chops to handle code-based projects or alternative platforms for the right price and the right challenge.

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    • The Wix Standard: Fast, powerful, and elite. This is our default for a reason.

    • The Custom Exception: If your project requires something specialized—pure code or a different stack—we’re open to the conversation. We don't turn away from a challenge; we just choose the best tool for the win.

  • We don't do "slow," but we refuse to do "sloppy." While we have the muscle to pull off an instant turnaround when the house is on fire, we prefer to take the time to make the work perfect.

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    Here is how our timeline usually breaks down:

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    • The Sweet Spot (2–3 Weeks): For most standard projects, this is our lane. It’s enough time to nail the branding, build the Wix architecture, and sharpen the SEO without dragging our feet.

    • The Deep Dive (6–8 Weeks): For bigger companies, complex Velo integrations, or massive content migrations, we go deeper. If the project requires heavy detailing and high-level strategy, we take the extra weeks to ensure the foundation is bulletproof.

  • The "Day One" Essentials

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    To make that first meeting count, here is what we need from you:

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    • The Vision: What is the one thing this project must achieve? (e.g., "I need to look like a premium brand" or "I need to automate my client bookings.")

    • The Content (Raw is fine): Any existing copy, high-res images, or brand assets you already have. If you have nothing, tell us—we’re experts at building from zero.

    • The Inspiration: Send us 2–3 examples of brands or websites that make you say, "I wish we looked like that." We don't copy, but we need to see what level of "edgy" or "clean" you're aiming for.

    • The Logistics: Access to your current Wix account (if you have one) or your domain registrar.

  • The answer is a definitive YES.

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    We don’t believe in "ghosting" our clients after the site goes live. A high-performance brand is a living thing; it needs to stay sharp, secure, and fast. Once we launch, our team stays in your corner to ensure your digital presence never skips a beat.

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    What’s included in our maintenance:

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    • Zero "Site Rot": We keep your Wix Studio ecosystem updated and running at peak performance.

    • Security & Backups: We monitor the "guts" of your site so you don’t have to worry about downtime.

    • Content Agility: Need a new team member added, a blog posted, or a promotion swapped out? We handle the updates so you don't have to touch the editor.

    • Technical Support: If you have a "how do I do this?" moment or need a quick tweak, our team is a message away.

  • The answer is a loud YES.

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    Most "existing" websites are just digital anchors dragging down a business. If your current site is slow, looks like a 2015 throwback, or—worst of all—isn't converting visitors into revenue, our team is ready to gut it and rebuild.

    How we handle a redesign:

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    • The Audit: We don’t just change the colors. We analyze where your current site is failing and why people are leaving.

    • The Migration: Whether you’re on WordPress, Squarespace, or an older version of Wix, we move your assets into a high-performance Wix Studio environment.

    • The Glow-Up: We apply our Branding & Identity framework to ensure your new look actually matches the quality of your work.

    • The Optimization: We trim the fat, fix the broken links, and optimize the SEO from the ground up so your relaunch actually makes an impact.

  • We keep our billing as transparent and streamlined as our builds. Our team operates on a milestone-based payment structure so you know exactly what you’re paying for and when.

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    The Standard Play: For most projects, we keep it simple: 50% upfront to lock in your spot on our calendar and kick off the strategy phase, and 50% upon completion before we hit the "Publish" button.

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    The Enterprise Play: For larger, high-detail projects or long-term developments (the 6–8 week builds), we can break the total into 3–4 manageable stages. This aligns payments with specific deliverables, like:

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    1. Deposit: To start the branding and discovery.

    2. Design Approval: Once the visual identity and wireframes are locked.

    3. Development Milestone: Once the Wix Studio build is functional.

    4. Final Launch: After SEO and final testing are complete.

  • The answer is a mandatory YES.

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    In 2026, if your site doesn't work on a phone, it doesn't exist. We don't just "make it fit"; we build with a mobile-first mindset.

     

    How our team handles it:

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    • Responsive by Default: Using Wix Studio, we create fluid layouts that automatically adjust to any screen size—from a massive 4K monitor to the smallest smartphone.

    • Thumb-Optimized Design: We make sure buttons are actually clickable and navigation is intuitive for someone using one hand on the go.

    • Performance Tuning: Mobile users are impatient. We optimize every asset to ensure your site loads fast, even on a spotty 5G connection.

    • No Compromises: You get the same "edgy," high-end brand experience on mobile as you do on a desktop. No stripped-back, boring versions here.

  • The answer is absolutely YES.

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    We don’t believe in holding your website hostage. One of the main reasons our team chooses the Wix Powerhouse is that it empowers you to stay in control. You won’t need to call us (or pay a developer) just to change a line of text or swap a photo.

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    How we set you up for success:

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    • The Handover: Once we’ve built the "beast," we show you how to tame it. We provide a walkthrough of the Wix dashboard so you feel confident making basic updates.

    • User-Friendly Interface: We build using Wix Studio, which features a "What You See Is What You Get" editor. It’s intuitive, clean, and requires zero coding knowledge for daily management.

    • Locked-In Design: We set up the infrastructure so you can update content without accidentally breaking the layout or the branding.

    • We’re Still in Your Corner: If you ever run into a task that’s a bit too complex or you just don't have the time, our team is always available to jump back in and handle the heavy lifting.

Frequently Asked Questions

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